Real estate is all about relationships and if you have recently started in the business, it should be easy to keep up with all of your past clients but as your clients grow and you get busier, it becomes harder to maintain these relationships. Before you get to the point where you can’t keep up with everything, put some great real estate systems in place to stay in touch with your past clients and your sphere of influence so you have time to focus on other things.
We have a great little program to introduce you to, if you have not already heard of it and it has proven to be a great solution that will allow you to stay in touch with your clients. That real estate program is is eProperty Watch.
Watch the video review here: Impress Your Clients – Real Estate Program Review
eProperty Watch is a system that allows you to set your clients up to receive a monthly email with information about their individual property. The email will keep them up to date on the homes selling around them and active listings around them and how those properties affect their property value.
When you help a client buy a house, there is an 83% chance they will forget you before they are ready to sell their home. It can be hard to stay in front of your clients without a huge commitment of time and money. eProperty Watch offers an inexpensive solution with a super low time commitment. With an open rate of more than 50%, this solution works because it provides information to your contacts that they want to know. Everyone is interested in the value of their largest investment and this monthly real estate program will give them the information they crave directly from you so that your name stays in front of them. This increases the likelihood that they will call you when they are ready to sell and that they will refer their friends and family to the REALTOR® that they hear from every month and the one that provides them with great information that is useful.
Don’t just stop with your past clients. Spend an afternoon and setup your sphere of influence to receive this email too. A few hours of your time can pay off huge in developing long term relationships, establishing yourself as the expert in your field and ensuring your contact information is readily available to your contacts with frequent touches and valuable information.
Love this idea, but don’t have the time to put it together? Email me and let’s discuss how we can help you implement this system into your business.
Compared to many systems you have subscriptions to, eProperty Watch is extremely affordable. There are solutions for individual agents and teams that will cost less than your monthly gym membership or one dinner out. Before you sign up for a membership, check to see if your MLS entitles you to a discount. Many MLS organizations across the country have a relationship with eProperty Watch that may make this solution free or half price for you.
Once you establish your membership, set aside a block of time to establish your clients in the system. Every day that you put this off is another month that they may reach out to another agent to sell their home. Don’t lose any more clients for this reason when you don’t have to.
And remember, if you need some help getting this program set up, please reach out to us. We already know how to setup the system and would be happy to discuss how we can help you.
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