Real Estate Social Media Marketing Services

Done for you. Built for your market. Managed so you never have to think about it.

Most real estate agents know they should be more active on social media. They know it builds visibility. They know it keeps them top of mind with past clients and future ones. They know consistency is what makes it work.

And most real estate agents are posting randomly, reposting things that have nothing to do with their brand, or simply not posting at all because they ran out of time and ideas two weeks into their last attempt at a strategy.

Social media does not work without consistency. Consistency does not happen without a system. My team builds the system and runs it for you.

We have been managing real estate social media marketing since 2004. We know what works on each platform, what your audience responds to, and how to position you as the authority in your market. We handle everything so you can stay focused on clients.

 

Not Sure What You Need? Let's Talk First.

Every agent's social media situation is different. Some agents need a full content and management strategy built from scratch. Others need someone to take over accounts that exist but are not being used consistently. Others just need content created and scheduled so their team can handle the posting.

Schedule a private 20-minute call and we will figure out exactly what makes sense for your market, your brand, and your goals.

Schedule a call with Kim

Real Estate Social Media Marketing Services We Handle for You

Our team manages every component of your real estate social media presence. Here is what that includes:

Social Media Strategy Development

Before we create a single post, we build your strategy. Who is your audience? What are your goals? Which platforms make the most sense for your market? What does your brand voice sound like? We answer all of these questions and build a customized strategy that drives the right results for you specifically.

Content Creation

We write the copy for every post. Every caption, every call to action, every market update, every just listed announcement, every community spotlight. Written in your voice, aligned with your brand, and designed to connect with your audience. You do not write a word.

Social Media Marketing Calendar

Consistency requires a plan. We build a monthly social media marketing calendar that maps out every post across every platform. You know exactly what is going out, when it is going out, and why. No more guessing, no more last-minute scrambling, and no more weeks of silence on your accounts.

Platform Management

We manage your accounts on Facebook, Instagram, LinkedIn, and YouTube. We set up profiles correctly, optimize them for search, keep your branding consistent across platforms, and make sure each platform has a strategy that fits how that audience behaves.

Post Scheduling and Publishing

Once content is approved, we handle the scheduling and publishing. Posts go out at the right times for maximum reach on each platform. You never have to log in to post, set a reminder, or wonder if something went live.

Listing and Transaction Marketing

Every listing is a social media opportunity. We create just listed posts, open house announcements, just sold announcements, and market update content that showcases your activity and builds your reputation as a productive agent in your market.

Community and Market Content

The agents who dominate social media in their markets are the ones who talk about their community, not just their listings. We create neighborhood spotlights, local market updates, community event posts, and area-specific content that positions you as the go-to resource in your geographic farm.

Audience Engagement

Social media is a two-way conversation. We monitor your accounts, respond to comments and messages in your voice, and engage with your audience in a way that builds relationships and keeps your profiles active and visible.

Profile Optimization and Branding

Your social media profiles are often the first place a prospect looks you up before they call. We make sure your profiles are fully completed, professionally branded, keyword-optimized for search, and consistent across every platform.

Performance Monitoring and Reporting

We track what is working and what is not. Every month you get a clear picture of how your social media is performing: follower growth, engagement rates, post reach, and what content your audience responds to most. We use this data to continuously improve your strategy.

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Platforms We Manage

Facebook: community building, listing promotion, market updates, and targeted audience reach
Instagram: visual brand building, listing showcases, Reels, and community content
LinkedIn: professional authority, referral network, and agent-to-agent visibility
YouTube: market update videos, neighborhood guides, and long-form content that builds trust
Google Business Profile: local search visibility and review management

Why Real Estate Agents Choose Kim Hughes and Company for Social Media

We understand real estate.

We are not a generic social media agency that serves every industry. Every team member has real estate experience. We know the terminology, the compliance considerations, what buyers and sellers respond to, and what actually builds an agent's reputation in their community.

We create the content.

Most social media services manage your accounts but expect you to provide the content. We write everything from scratch. You review and approve. Then we handle the rest.

We build your calendar.

A monthly content calendar means nothing is random and nothing is reactive. Your social media has a plan and a purpose every single day of the month.

We are USA-based.

Our team is based in the United States. No communication delays. No team members unfamiliar with American real estate markets, neighborhoods, or how agents communicate with clients.

25 years of real estate marketing experience.

I built the first real estate virtual assistant company in the United States in 1999. We have been managing real estate social media marketing since 2004. We have seen every trend, every platform change, and every algorithm update. We know what actually works for agents who want to build a sustainable local presence.

What Changes When Your Social Media is Managed Right

You stay top of mind with past clients without having to think about it
Your listings get more exposure because they are being promoted consistently across platforms
Your brand looks professional and consistent every time someone looks you up
You become the recognizable name in your geographic market
Referrals increase because your sphere is watching your activity and thinking of you
You stop worrying about social media because someone else is running it
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Not Ready for Full Social Media Management? Start with the Real Estate Systems Snapshot.

If you want to understand what is working and what is broken in your current social media presence before you invest in ongoing management, the Real Estate Systems Snapshot is the right starting point.

You choose your social media presence as the system to review. I personally evaluate your current accounts, your content, your strategy, and your results. I record a custom video showing you exactly what needs to change and what to fix first. Delivered within 7 business days for $197.

Learn More About the Real Estate Systems Snapshot

RE OS Accelerator 50

Want to Build Your Own Social Media System? Join the Real Estate OS Accelerator.

If you want to learn how to manage your own social media more effectively, including content planning, calendar building, and platform strategy, the Real Estate OS Accelerator is built for that.

This is a hands-on implementation program where we build your systems together. Social media is one of the core areas we work through with every member. You learn the strategy, build the calendar, and create the systems that make consistency possible without it consuming your day.

Learn More About the Real Estate OS Accelerator

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Who Our Social Media Marketing Services Are For

Agents who know they should be active on social media but never have time to do it consistently
Agents who are posting randomly and want a real strategy with real content behind it
Agents who want their accounts to look professional and represent their brand correctly
Agents who are farming a geographic area and want social media to reinforce that presence
Agents who want to hand social media off completely and never think about it again

Who Our Social Media Marketing Services Are For

We do not offer one-size-fits-all social media packages. Every agent we work with gets a custom scope of services built around three things: who you are as an agent, what your specific market responds to, and what your budget allows.

Some agents need full-service management across multiple platforms with daily content and complete account oversight. Others need content created and scheduled on two platforms with a monthly calendar and light engagement monitoring. We build the package that fits your situation, not a preset tier that may give you too much or too little.

The best way to figure out what makes sense for you is a conversation. We will look at where you are, what your goals are, and what level of support will actually move the needle in your market.

Schedule a Call to Discuss Your Custom Package

Ready to Talk About Your Social Media Strategy?

Every agent's situation is different and every market responds differently. Before we build anything, I want to understand your market, your goals, and where you are starting from.

Schedule a private 20-minute call and let's map out a social media marketing strategy that is built specifically around you, your brand, and your community.

Schedule Your Free Strategy Call with Kim